Globe Corp » corporate http://globecorp.biz The world economy is changing, will you change ? Wed, 28 Jul 2010 09:34:41 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 “An efficient social media presence often goes with a cultural shift within the organisation” http://globecorp.biz/206/2009/an-efficient-social-media-presence-often-goes-with-a-cultural-shift-within-the-organisation/ http://globecorp.biz/206/2009/an-efficient-social-media-presence-often-goes-with-a-cultural-shift-within-the-organisation/#comments Mon, 10 Aug 2009 12:03:57 +0000 Jean-Yves Huwart http://globecorp.biz/?p=206 According to her, a company can't just go on the social media (Twitter, Facebook, Youtube, etc.) and hope being seen by everyone. An efficient presence on social media often goes with a cultural shift in the organisation.]]>

]]> http://globecorp.biz/206/2009/an-efficient-social-media-presence-often-goes-with-a-cultural-shift-within-the-organisation/feed/ 0 Obama’s speech on innovation and economy could fit in a corporate environment http://globecorp.biz/193/2009/obama-innovation-corporate-creativity/ http://globecorp.biz/193/2009/obama-innovation-corporate-creativity/#comments Tue, 04 Aug 2009 08:35:41 +0000 Jean-Yves Huwart http://globecorp.biz/?p=193 "All it takes are the policies to tap that potential -- to ignite that spark of creativity and ingenuity -- which has always been at the heart of who we are and how we succeed", stated the US president. The speech of Barack Obama on the national economy could fit within a corporate environment, anywhere in the world.]]> The last days were more difficult for the “rock-star” US president Barack Obama on the internal front. Popularity is slipping, getting nearer the 50% threshold. Most recent economic figures, though, are bringing some relief to the White House.

The recession is coming to an end, says the president. In his weekly address to the US citizens, Barack Obama stressed that a solid recovery should be supported by a recaptured spirit of innovation.

“It is only by building a new foundation that we will once again harness that incredible generative capacity of the American people. (…) All it takes are the policies to tap that potential — to ignite that spark of creativity and ingenuity — which has always been at the heart of who we are and how we succeed”

For the American president, innovation is part of anybody’s DNA. Innovation doesn’t belong to scientist and white coats solely. Innovation is embed in any active or would-be entrepreneur. Innonvation blooms thanks to fresh looks, unleashed from any kind of prejudice.

On that respect, the American president is in tune with similar considerations regarding the corporate world. In a country’s economy as in a private company, innovation pops up from individuals. The creativity and the engagement of individual people is the first engine of it. In order to fuel a new period of growth, one needs to put a appropriate climate that will foster individual innovators to speak up, and set a proper environment to help them convert ideas into achievements.

Obama’s statement could (should) be, today, what CEO’s say to their employees and executives. Trust people. Forget paternalism.

]]> http://globecorp.biz/193/2009/obama-innovation-corporate-creativity/feed/ 1 Why companies should be on social medias ? http://globecorp.biz/191/2009/why-companies-should-be-on-social-medias/ http://globecorp.biz/191/2009/why-companies-should-be-on-social-medias/#comments Thu, 30 Jul 2009 13:38:11 +0000 Jean-Yves Huwart http://globecorp.biz/?p=191 What the F**K is Social Media: One Year Later

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