Why is Toyota Europe using Twitter as a communication tool
September 25th, 2009
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Manifeste
The global corporation is horizontal.
Big or small, it is open and connected.
Its structure is light and flexible.
The global corporation is creative and as the ability to reinvent itself permanently.
Localy based its ecosystem is the world. Its partners, its clients, its ideas, its values are worldwide
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business cities Collaboration communication community conversation corporate coworking creativity crisis crowdsourcing culture customers Entrepreneurship Europe freedom friends future globalisation globalization google growth guru HR ideas industry Innovation internet knowledge management management marketing network openess openness organisation people policy social media social networks society startup startups twitter value world